Screw Business As Usual
Richard Branson
Helping humanity isn't just the right thing to do it's also good for business. Sir Richard Branson lays out the case of how focusing your business on actively helping people will not just help them, but also is a great way to make your business wildly successful
He wants everyone to wake up with purpose and do their part in making the world a better place for themselves and generations after them.
He has two major passions in life- business and philanthropy- which he intertwines seamlessly, taking care of both the social side of things through sustainable businesses -through ventures such as Virgin Unite-and using his entrepreneurial skills to generate revenue.
This book is not just about corporate social responsibility (CSR) nor does it require you to be rich before you can act out CSR; rather it’s about challenging your preconceptions about what you think is possible to achieve greatness in both business and society.
Contributing Influencers
