Before you update any social networks, shut everything off for a minute. Or days, even.
Sometimes when you clean a room it’s best to take everything out and set it in the middle of the room, I believe Marie Kondo calls it keep what sparks joy. What of these networks work for you? What doesn’t?
It is essential before you begin that you make sure any profiles you have been turned off from recruiters or your networks to any changes. If you’d be worried a boss or your network would ever find it, that’s a good indication of how you might want to go into a job search. If you aren’t worried, then move on to Googleing yourself to check.
Privacy Mode
Keep in mind there are apps that people can use to still see what is locked down and private on profiles, so if you really don’t want the world to see it (or don’t want it to be public if there’s a bug or leak) simply don’t share it on these platforms.
Indeed: Make sure resume is set to private before working on. Same with Dice.
LinkedIn: Make sure LinkedIn doesn’t publish every change until you are ready.
Instagram: Might want to lock it to private until you have a chance to review it.
Facebook: Make sure your profile is setup to be private unless people are friends. Some even go so far as to have certain lists within Friends of what can be seen.
TikTok: Might either want it to be private, or ‘not findable’ with no identifying information like name, location, etc.
Also consider Twitter (X), Mastadon, GitHub, any platform you use where your name is tied to it.
Google Yourself
No, people aren’t supposed to judge you based on private social but, well, they just might – you never know. Here’s your chance to do a little cleaning.
What comes up first when you Google your name? Ideally LinkedIn, usually Facebook, sometimes a personal website. Google your name you’ll use on your resume, then if you want things to be higher in the list use that name in headings or profile names. If you don’t want things to show up change your headings or profile name on those sites or accounts (aka deoptimizing). Google also offers a bit of help on managing your online reputation.
If you have questions, contact me – I understand search and can help.
Start Getting Organized
Establishing Your Professional Content: Start with the basic content you’ll need and understand where what is used.
Social Channels: Understand which ones you want to use to show your skills and where you want them to show in search (or not)
From your resume you’ll get descriptions of work, details on job titles/location that you can use across platforms and approaches. The resume is the start of all content and can be reused in a LOT of places.
References you might use if asked, and who might leave you a recommendation on LinkedIn
Professional picture for LinkedIn and wherever else (you really don’t want someone to search and find pics that aren’t professional so update your profile pictures across any areas that one might run across)
Consider these your professional assets, much like a product has a sales sheet or a box, you have these items to show who you are.
Hydrate and stretch, your brain is about to go through a workout.
Now that you’ve cleaned up your social networks and understand the content you’ll need, let’s get your A, B, C list together of companies and start focusing on your resume.
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